Advanced Facebook Ad Targeting: A Research Method for Finding Relevant Cold Audiences

Need to find new and relevant audiences to target with your Facebook ads? Expert Rick Mulready shows you an advanced targeting method for expanding your cold audiences.

You’ll discover a detailed research process (using Facebook's native tools) that ensures your ads will be highly targeted to relevant people.

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00:00 Intro
00:30 3 Types of Facebook Audiences Types for Ad Targeting
01:51 Identify Characteristics of Your Target Audience
02:50 Research Interests With Facebook Audience Insights
05:08 Research Interests With Facebook Ad Set Detailed Targeting
06:04 Group Interests for Optimal Targeting Audiences

#SocialMediaMarketing #FacebookMarketing #FacebookAds